Tuesday, February 8, 2011

Maslow's Hierarchy of Needs

Over the past 3 classes we have been talking about Maslow's Hierarchy of Needs. Consumer behavior can be explained using the hierarchy to frame purchasing decisions. Answer the two questions below to illustrate your understanding of the hierarchy;

  1. What level of Maslow's Hierarchy do you understand the best or makes the most sense to you? Explain your answer. 
  2. Discuss 2 purchases you recently made and how they can be explained using Maslow's Hierarchy of Needs.  Select two that satisfy different levels of the Hierarchy.

96 comments:

  1. I think that the Esteem Needs make the most sense to me, because the word "esteem" relates to the term "Self-Esteem", which is how you feel about yourself, and Esteem Needs are things that make you feel good about yourself, so they are very similar, which makes it easy to understand.

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  2. 2 purchases that I have recently made are Wool Socks and Camping Dishes. I think that the wool socks are a physical need, because if you are not warm in the winter, you can freeze to death. I think the camping dishes are also a physical need, because if you do not have dishes to eat your food on or cook with, you can get sick from placing your food somewhere that is not clean or you can get sick from salmonella from not cooking your food properly. These may sound like unusual products for someone like me, but the reason I needed them is because I went on a Winter Survival Exercise with my Air Cadet Squadron, which was in Borden, and it was about -35 degrees up there, it was COLD!

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  3. 1. The level of Maslows Hierarchy that I understand the best was social needs. I understand this the best because now a days alot of people or girls really just care about cell phones or Facebook or having nice clothes or cute jewerley. Also when girls go out they always like to look good and have the latest thing. For example newest Blackberrys clothing or jewerley.

    2. 2 purchases that I recently made that can be explained by Maslows Hierarchy was make up and groceries. Make up goes under esteem needs because it I care about the way I look and I like to wear my make up. Groceries fall under physical needs because its something my family and I need to survive. To be able to get through the day.

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  4. I understand the Physical Needs section of Maslow's Hierarchy of Needs because it is very basic. You need water and food to live, while the rest are not as mandatory for survival.

    One purchases I made yesterday was a half panz from Carlos. It is in the Physical Needs section because it is food and we need food to live. The second thing I purchased a while back was my rugby jersey for the upcoming season. This belongs in the Social Needs section because I am on a team and it makes me feel good about myself.

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  5. 1. Physical Needs because that level is very basic and straight forward. That level ould have things like food, water, shelter, and medicines in it.

    2. I recently bought some pens and pencils and that would fall in the Physical Needs category because I need them for school.

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  6. 1. The level that makes most sense to me would be the physical level of the pyramid because we need basic things like food and water to survive as well as the proper nutrition making sure you get all vitamins.

    2. I recently purchased some makeup and i believe it would be classified under self esteem needs because girls you wear makeup to feel better about their appearences. The second item i recently purchased was burn cream for my mom because she burnt her hand, this would probably be classified as a physical need because its something you need to help stay healthy and heal yourself.

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  7. 1. I understand physical needs best because without them, we won't be able to stay healthy and survive. Physical needs are simply food, clothes, medicine and things that help us live and stay healthy.

    2. A purchase I recently made was a new hat. This would fall under social needs because it is not a winter hat. It is a baseball cap and it was a want not a need. I recently bought a new hoodie which is a physical need. It is considered a physical need because i need clothes to live.

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  8. 1. I understand the safety needs of Maslow's Hierarchy the most because if you have a pool you put a fence around it so that you feel it is safe in your neighborhood. Also, if you put anti-virus software on your computer you then feel safe while on your computer and you feel like you can't get a virus.

    2. One purchase that I recently made is my BlackBerry. it can be classified under the social needs and the esteem needs because first it allows me to have a social life via BBM and text messaging. It relates to esteem because people see my phone and they are impressed with it. Also I bought lunch at school yesterday. this falls under the Physical needs because if I hadn't of bought the lunch I would have been hungry. If I was hungry, I would not be able to focus in class, therefore my grades would drop.

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  9. 1. Esteem needs is satisfying your self-esteem and making you feel better about yourself. Buying things like new clothes, a new TV or going on an expensive vacation give others a good impression of you, which boosts your self-esteem.

    2. I bought medicine when I was sick, which satisfied my physical needs. Without medicine, I would have taken longer to get better or gotten worse.
    On Christmas, I got a phone which satisfied my social needs. Now I am in communication with my friends wherever I am

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  10. 1(Out of the whole hierarchy table i would have to say Self esteem because i have a pretty big tv and when my friends who dont have as big of a tv useally say wow you have a better sick tv but what i mean is i understand that level the most)

    2 the last two thinks i purchased were yesterday i got a chicken wrap i dont buy them much but anyways it would fall into the phsyical needs because i needed to eat it because i was hungry

    the 2nd thing was a finger box =) hehe and the people i showed it too tell me how amazing it is
    so i would thing it falls in the self esteem level

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  11. 1. The level of Maslow's Hierachy that makes the best sense to me is the physical need catergorie. This is because if your physical needs are not satisfied you are less likely to be execepted social and do well throughout there life. Without having there physical needs satisfied they would most likely be doing poorly in school and unable to concentrate on there work without worrying what they would be eating that night or how they will dress tomorrow. Along with doing poorly in school they would be lacking to have a social life. From not having there phyiscal needs satisfyed they may not be able to hangout with friends or be intrested in topics that the group of friends are intrested in. So that is why physical needs makes the most sense to me.

    2. Two things that I have recently purchesed were shorts and food. The shorts satisfy social needs because they were for gym class, so in a way were to fit in with my gym class. The food I purcheced was for phyical needs because it was to make breakfast for my sisters birthday, so the food satiosfied my hunger needs.

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  12. 1. The level on Maslow's Hierachy that makes the most sense to me is the Esteem Needs. I understand this the best because i believe that every person deserves to feel good about themselves. Whether it's through cute outfits, nice jewelary, pets, or bigscreen tv's. Getting a positive feedback from something you own will make you feel really good about yourself.

    2. The last two items that i purchased were shampoo/conditioner and a sub from Subway.
    Shampoo and conditioner would fall under the esteem needs because, it is something that makes me feel good about myself. If someone were to compliment my hair, i would feel really good about myself.
    A sub from Subway would fall under the physical needs becasue it is a necassity for me to have food to survive.

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  13. I understand the Social Needs level of Maslow's Hierarchy which is the middle level the best. It make more sense to me because that level is about satisfying your social needs by using different products to communicate with people.

    Recently, I purchased pizza which satisfies physical needs because I need food to survive which is why physical needs are the most important and are at the bottom of the hierarchy. Also, I purchased eyeliner which satisfies my Esteem Needs because eyeliner can make you feel better about yourself because you might look good. Esteem needs are the second highest on the hierarchy. Many products can satisfy two levels of hierarhcy. One product would be clothes because clothes will satisfy your physical needs and esteem needs because wearing good clothes will make you feel better about yourself. Another product can be a gym mebership because it satisfies social needs because you can interact with people at the gym and also it satisfies esteem needs because you are trying to make yourself feel better by obtaining a healthier look. :)

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  14. 1. I understand the physical need the best out of all the levels on Maslow's Hierarchy. I find it the simplest since it's just your basic needs like food, water, breathing, and bodily functions. So it's just your needs and we all know what are needs are. Social needs and safety are easy to understand but you have to do more thinking to come up with products that would satisfy your needs, whereas with physical needs you can just name food products. The top 2 self actualization and esteem needs are harder to understand because there harder to satisfy, and it's evven harder to think of products that can satisfy those needs.

    2. Recently I've bought a bagel at Tim Hortons and a new hockey stick. The bagel that I bought is a physical need because you needs food to live and bagel is a food it would be considered a physical need because it's a need. The hockey stick I bought would satisfy my social needs and my esteem needs since I without the stick i wouldn't have bben able to play hockey so that would make it a social need and also it's pretty nice stick so I can show it off a bit so, and get compliments on it, so that satisfy's my esteem needs.

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  15. 1. The level of Maslow's Hierarchy that I understand the best and makes the most sense to me is the "Physical Needs." I understand this the best because it is the most basic need out of the five and it is the only need that you have to maintain to get further up the hierarchy. Without physical needs you cannot establish safety, social, esteem, and self actualization needs.

    2. My dad recently bought vitamins for me and my sister. I would categorize this to be in the safety needs because once me and my sister take these vitamins daily, we feel as if we are getting healthier, and that we are at a lower risk of bad health, which makes us feel safer about our lives. Another item that I recently purchased were my Doc boots. I would categorize this to be in the esteem needs because saying that I have these boots and wearing them here and there, makes me feel better about myself.

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  16. 1. The physical needs level makes the most sence to me because the things in this catagory are necessary for survival, such as clothes, food and shelter. All these things I have,so I have a better understanding and they are something that everyone is going to have.

    2. I have recently paid for my cell phone bill. I would categorize this as a social need because my phone gives me the chance to talk to friends and stay connected with them. I have also bought jeans recently. I would categorize this as a physical need because I need to wear pants in order to go out in public and to stay warm from the winter cold. Without them I would have a hard time surviving.

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  17. The level of Maslow's Hierarchy that I understand the most is pysical needs. Physical needs is on the bottom of the triangle, therefore it is the most important. Since we cannot surivive without food, water, clothes and shelter, people need to be able to meet these needs before they can satisfy the other needs on the triangle. Physical needs are the foundation or the base of the way humans live.

    Two purchases that I made recently were clothes and I enrolled in a dance class.
    The first purchase that I made was clothes. This purchase satisfies both physical needs and esteem needs. Clothes satisfy physical needs because you need it for survival. They also satisfy esteem needs becasue when you wear it, you feel good about yourself.

    The second purchase I made recently was I enrolled in dance classes. This product satisfies both self actualization needs and social needs. This satisfies social needs because I am able to interact with different people and I am part of a group. Enrolling in a dance class also satisfies self actualization needs because I am able to improve myself as a dancer.

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  18. 1) I understand the physical needs of the Hierachy the best because i think it is the most self explainatory. The physical needs contain things like food, water, breathing, body functions,clothes etc that you absolutley have to have in order to live. You have to have your physical needs met in order to be successful at anything! That is why I understand the physical needs the most.

    2)Two things that I have recently bought is Starbucks and a sweater. Starbucks can fall under the physical needs and esteem needs. Even thoughh the starbucks frappuchino is not essiential to live it still can fall under physical needs because it is a drink and you need to drink in order to survive. It falls under esteem needs though because it makes you feel good. It makes life more enjoyable when you have it.
    I also bought a sweater. The sweater also falls under physical and esteem. In order to be successful you have to have clothes. Clothes falls under the physical needs categories which is why my sweater falls under the physical needs. It also falls under esteem needs because it makes you feel good about yourself having that brand name sweater. It gives you confidence!

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  19. 1) The level of Maslows Hierarchy i understand the most is social needs. Usually my parents provide me with the Physical and Safety Needs like food and making sure i am safe while im at home. At my age social needs is a big part of my life. With mostly everything happening online now its changed the way social needs work. I take care of most of my own social needs, i pay my own cell phone bill, i have a facebook account, and keep in touch with all my firends over msn. As well i play xbox occationally and i pay for the xbox to play games and keep in touch with the people in my social network over the internet. I undersdtand social needs the best because being a teenager being scoial and having a scoial network online is everything right now.

    2) I dont go shopping alot but recently i went out adn bought a cell phone and after we were done shopping i had some spare cash and went out to dinner with the rest or my faimly. The 2 purchases i made were buying a cell phone and dinner. Dinner is a nessesity and falls under physical needs because its food and without it i wouldnot have been able to perform to the best of my ability that day. The cell phone falls under social and it has givin me the ablilty to keep in touch with all my friends

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  20. 1. The level that makes the most sense to me is Physical Needs. This is the bottom level and in my opinion is the most basic and the easiest to understand. This is the easiest to understand because it is all of the things we need to live off of, the things we need to survive. Without them, life would be very difficult and we would only be able to survive for so long. This level consists of things like food, water, medicine, clothes, etc.

    2. Two purchases recently made were Starbucks and tickets to see the Voyage of the Dawn Treader. Starbuck's could fall under Physical and Esteem needs. You don't neccessarily need a Starbuck's frappachino to survive off of, but it's still giving you food which everyone needs. It also makes you feel good about yourself to be able to say you had Starbuck's, and it just makes life a little bit nicer.
    Going to see a movie would falls under Social and Esteem needs. It would be social because I was with my best friend, so I wasn't alone and it's nice to have a sense of belonging to someone. It would also be an Esteem need, because when you are able to go out with someone to see a movie, it makes you feel good about yourself.

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  21. 1. I understand them all now after listening to us talk about it for two days but i understand physical needs best because their the most important. There the things you always need to survive, Food, shelter, clothes.

    2.The ps3 i purchased in December satisfys my social needs because i play online with my friends and talk on bluetooth to them everyday.
    Also the New York fries i bought yesterday at the mall satisfy my physical needs because if i don't eat i'll get really sick and not get the nutrients my body needs.

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  22. 1. The level that is most important and the level that I understand the most is the physical needs because you need food to survive and you need clothes to protect you from the coold and clothes keeping you warm can help prevent you from getting sick.

    2. I bought Supernatural Season Two for Esteem reasons because I needed to make sure that the main characters were okay and by buying the second season I could finish the previous episode and once I knew that the main characters were okay I felt a lot better. i bought the yoga pants for physical needs because I need stretchy pants for Gym. Plus they wwere on sale two for $30.

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  23. 1)I understand all the levels for Maslow's Hoerarchy. Social needs makes the most sence to me I am very social with txting and facebook. I usually am on the computer or my cell before i eat lunch or like dinner.

    2)One purchase I made recently was clothes which is a physical need. I dont go shopping a lot but when I do I dont buy pointless things.
    Another purchase I made is sea salt for my septum to clean is which is a safety need.

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  24. 1)The level of Maslow’s Hierarchy that I understand the best and makes the most sense is probably esteem. People need self esteem in their lives because if people did not feel good about themselves them we would be depressed all the time. People need someone to tell them that they did a good job, or feel proud of themselves. People can have good self-esteem when they look good, buy new clothes, are around their family, new shoes etc. We also need physical needs like food and water but if we do not have a level of esteem then people will be depressed and sad all the time.

    2)What I recently purchased was a bottle of cough syrup when I was sick, which goes under the physical needs level. If I did not buy that bottle of cough syrup then I would still be sick and with the flu. Something else I bought was shampoo, which goes under the esteem level. If I did not wash my hair then I would have hygienic problem, and people would not want to be around me, my hair would so smell if I do not wash it, which would have made me feel depressed and not good about myself. My self-esteem would be higher when my hair feel nice and soft.

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  25. Great ideas morning class. I think it is interesting that many of your purchases revolved around social and esteem needs. I wonder why that is?

    Could it be that your caregivers take care of physical and safety needs (NEEDS)and you're able to make the purchasing decisions for social and esteem needs (WANTS). Or could it be the stage in life you are all in; adolescents, when belonging (social needs) and defining yourself as an individual (esteem) are most important to you.

    I suspect is it a combination of the two.

    What do you think of my observation?

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  26. As I read your comments a few additional questions and ideas popped into my head;

    Forrest - What is a finger box and how does it relate to the hierarchy?

    Many of you placed clothes in esteem and physical needs? Could clothes satisfy safety or social needs? How?

    Tyler - you make a very good point about the difficulty in identifying esteem and self actualization needs. Is anyone in the class working to fulfill self actualization needs through volunteering or charity work?

    Brittany - Do fries and apples sit in the same level of the hierarchy? Why or why not?

    Kiran - Can you explain your answer a little more.

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  27. Do I have the letter signed and returned with an email address from your parents. The morning class FAR out ranks the afternoon class in this respect. GET THEM IN or I start phoning home!!!

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  28. 1. Physical Needs is probably the level that makes the most sense to me because that level is very basic and straight forward. That level would have things like food, water, shelter, and medicines in it and anything else that is neccesary for survival.

    2. I recently bought some pens and pencils and that would fall in the Physical Needs category because I need them for school, not for something else like doodling and what not.

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  29. @Schroeder i belive that your observations are completely true a combanation of people wanting to belong(social) and alot of us discoving who we are(esteem).

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  30. The level of Maslow's Hierarchy that I understand the best is the safety needs. I understand this one the best because people buy so much stuff to feel safe. Locks, virus software, helmets, fire alarms, and so much more. There is a huge market for safety iteams because no one wants to get hurt, robbed, or killed.

    Yesterday I bought a burger because I was hungry. The burger filled my pysical need for some food. I also bought a art pen not to long ago. The pen was used to make my drawings stand out more and look better. This filled my esteem needs because when I showed off my art I was proud about how it looked.

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  31. The level that makes the most sense to me is is the physical needs. Its pretty much impossible to live without this. Everyone needs food and water to survive. On top of that, eating healthy and living a good lifestyle helps you be a healthier person.
    I bought a hot chocolate yesterday at Timies, thats classified under the physical needs. Hot chocolate isn't necessary for survival but it technically is food/ a drink. Another purchase i bought was Axe shampoo, this is part of the esteem level because i dont need to wash my hair but i want it to look nice and feel soft.

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  32. Yes I think it is our caregivers providing the physcial and saftey needs because they are the ones to provide us with money for lunch, and the ones who give us a safe home to live at and with food and dinner for us to go by. We are able to make decisions for social and esteem needs because we can decide our selves what we want to wear and what makes us feel good about ourselves.

    I think that yes clothes can satify social needs because in most situations, having nice clothes can have people recongize you, and they would want to be friends with you. I also think it falls under this because when you have nice things, you feel better about yourselves, and that leads to having more confidence, so when people realize you are confident and have a good personallity, you will be surrounded by better people and have a better social need.

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  33. I think that your observation is absolutely correct. Teenagers all want to feel like they belong somewhere while we're in high school. To be left out makes then feel like a loser or a geek. I think it's also true that teens care alot about their esteem needs because we are easily persuaded by magazines and tv when they tell us how we "should" look.

    I think clothes could also satisfy safety needs because if you walk around in shorts and a t-shirt in the winter because you can't afford clothes you could get a cold or bronchiitis. Also, I think clothes could fit under social needs because in most cases the higher class with nice clothes won't even look at a poorer person with more bargain clothes. Social needs are usually met by your looks, so if you don't have the "right" clothes you could get bullied.

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  34. I also think that it is the combanition of the two. Caregivers do take care of our physical and saftey needs making it possible for us to make our own social and esteem needs. Without them takeing care of our phyysical and saftey needs we would be less worried about our social and esteem needs and more worryed about our saftey and phyiscal needs.

    Clothes could also satisfy saftey and social needs because with warm clothes on are backs you in drawers ready to wear throughout the winter helps us feel safe and the style could improve our social needs. Makeing clothes not only satisfy esteem and physical needs, but also satisfy saftey and social needs.

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  35. My parents take care of most of my physical and safety needs, by supplying food,water, fire alarms, etc. I also, I agree with your observation about adolescents wanting to fufil their social and esteem needs. Although esteem and social needs are just things that we want, i think that they are very important to go through life, not to survive but to find ourselves in the world. I feel as I am still trying to define myself as a person, and finding those things that make me feel good about myself.

    Clothes could definitly satisfy social and safety needs because if your friends are wearing certain brands you may want to have similar brands, or they may really like your style. For safety needs, you need to have the appropriate clothing wear for the certain types of conditions. In the cold winter months you wouldn't wear shorts and a t-shirt, this is for your safety/health.

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  36. I think that your observation is correct because, teenagers know that their parents will take care of their physical needs such as shelter, clothes and food. They will also take care of your safety needs. When it comes to esteem and social needs, it is up to each individual and how they interact with people and what their interests are.

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  37. Clothes could satisfy social needs because if you want to fit in to a certian group of people you have to have the right kind of clothes, and if you don't then you feel like you don't belong in that group. And sometimes you go shopping with your friends and they have an input on the clothes that you buy. And people judge you based on the clothes you wear and if you don't wear the same brands or shop at the same stores as them then they don't want to hang around you.

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  38. I think that your observation is valid. I think that you are right about our parents taking care of the physical and safety needs, because that is usually the duty or responsibility of the parent to make sure that your children are fed and that they are safe. Also, when it comes to social or esteem needs, usually the child/adolescent is more aware of the popularity and the new "big thing" to buy, and of course, parents can't read minds, so it is usually the child/adolescent that knows what makes them happy and makes them feel good. As for your question about clothes, I think that they could satisfy social needs, because usually, the clothes you wear gives people an idea of your personality, which is reflected on the type of clothes you wear. So, I would say your personality towards other people reflects on your social life and how social you are with others

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  39. Many of you placed clothes in esteem and physical needs? Could clothes satisfy safety or social needs? How

    Clothes could be catergorized in safety needs aswell because clothes keep us safe against the weather. For example, having a coat for winter will keep you safe against the cold weather. Clothes also satisfy social needs because people have different likes and may dress the same as their friends.

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  40. I think that most of the purchases revolved around social and esteem needs because of the age we are in. As adolescents, this is the time in our lives when we truly define who we are. This is the high-school ages and I feel that social and esteem needs start at high school because of the need to fit in. At this age, it is most important to know who you are so people can start treating you with full respect and maturity. You don't have your whole life to be young, but you definitely have your whole life to be old, so these are the years we need to define ourselves and get our social and esteem needs ready for our future.

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  41. I already did my 40 hours of community service by working a farm that donates some of there profit to charity and i counted campbell soup labels for Tapleytown school. So i did some self actualization by violunteering at a farm and school. I think that are caregivers take care of are needs because they know what we need however we should be looking after our esteem needs becaus ethey don't know as good as we do what we need.Also many things people buy are things to help them fit in or become popular. So are parents should buy are needs and we should look after our wants.

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  42. Yea most of the stuff i buy lately is because either i like it or because it looks nice. I usually never buy stuff i really need, its mostly all wants.

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  43. Yes i think clothes can satisfy both safety and social needs. If you are wearing clothes that you are comfortable in but also feel good in you will feel better about yourself. If you feel better about yourself then you will also feel more safe and secure. They can also satisfy social needs because if you have nice it seems that most people start to except you. You start to feel like you belong more.

    I think that most of our answers were in social and esteem needs for two reasons. 1) our parents provide most of our physical and safety needs so we dont really have to worry about that so that leaves esteem and social. 2) As highschool students we all want to fit in and so we all want to make sure we have our social and esteem needs met.

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  44. I think your observation is correct. I know in my case, my parents take care of pretty much all my physical and safety needs. They buy grocercies, make dinner most of the time, they take care of me, and they do what they can to keep me safe. My parents are usually pretty good about buying other things that I want, to an extent. If they don't think it's very important then they will make me pay for it, which I think is fair, when I consider how much they do for me.

    I think clothes could definately satisfy social and safety needs. When you have nicer or more clothes, you feel like you're being accepted more by others, and you feel a sense of inclusion around other people. It is always a safety need because when you have the nicer, msot recent clothing items, you feel secure, and like you fit in somewhere. You feel safe from being bullied or picked on, because you're not different from everyone else. People want to have the feeling of being accepted by others, and that they won't be excluded from a group.

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  45. I think that clothes can satisfy social and physical needs because if you wear good clothes your social interaction will differ from a person who does not wear as good clothes. Clothes can effect what type of people you will hang out with. Also, it satisfies saftey needs because wearing good clothes can prevent people from picking on you.

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  46. I think clothing could be a socail need becuase you could have gone shopping with friends which would make it a social event filling that catagory. Also, you could buy clothes that reflected your group of friends bringing a social aspect into the choice of clothing.

    I think that most were esteem and social because teenagers biggest concern is fitting in and having freinds so their purchases are going to reflect that.

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  47. Social level makes the most sense to me because I understand why people buy the latest and greatest to fit in with others and be a part of something

    I purchased a southwest chicken burger at McDonalds yesterday to fill my physical need for lunch. I also purchased a set of headphones to fill my esteem because i wanted the best pair i could get.

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  48. i mostly understand the social and self esteem needs of maslows hierachy....the sociol is makeing you more connected in your society and people around you,and self esteem need is makeing your self feel good about your self and exteeding that by buying products or doing stuff to better your self.
    two things i recently bought was a cell phone and a ps3..the cell phone exteeded my sociol needs becausse it made me feel more connected and the ps3 exteeded my self exteem need because it made me feel cool because i have somthing that everyone els has :)

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  49. I believe that the physical needs on the heirarchy make the most sense because most of the physical needs are needed for survivng.

    The two most recent things I have bought was World of Warcraft( which could apply to social needs) and I also bought a hamburger (which could apply to physical)

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  50. 1)The level of Maslow's Hierarchy that I understand the most would be social needs. I seem to understand this the most because teenagers are usually always clicked into having the latest electronics or clothes items. Such as, blackberries. Being a teenager myself it is earlier for me to understand the concept of this level.

    2) Two recent purchases that I made would be hair dye and a train ticket. I would say that both of these would be socail and esteem needs. When I bought the hair dye, I bought it to change my hair colour and give my apperance a different look. Therefore it would be trying to make myself look better. The train ticket would be on a social level because I bought the train ticket to go visit my friend that lives down in Oshawa. Which means it was a type of level that I was connecting with a friend by going to see her.

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  51. I think esteem makes good sence to me beacasue it kinda sounds like self esteem..self esteem means how you feel about yourself. esteem means things that feel good about yourself. so they are preeety much similira which makes it better to understand and to remember.

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  52. What level of Maslow's Hierarchy do you understand the best or makes the most sense to you? Explain your answer. -i understand the esteem needs the most because people are constantly finding newway to boost their self-esteem. whether it is botox, proactive, or shopping at high end stores, people buy theses products because it makes them feel good about themselves.ultimately everyone should feel good about themselves.
    Discuss 2 purchases you recently made and how they can be explained using Maslow's Hierarchy of Needs. Select two that satisfy different levels of the Hierarchy-i recently bought two pairs of shoes (lakai's and emerica's). I bought the shoes not necessarily because i need them but because i wanted them (esteem needs). Having fresh new kicks is a sure way to get compliments!it also is a way to make friends. it can also be considered a physical need because i need shoes to protect my feet. (but i dont need 35 pairs- i sort of have an addiction)

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  53. 1. Physical Needs is one I understand best because it is the one need to survive. Some of the survival means are food and water.

    2. I bought chocolate milk today because is Physical Needs. Also I bought vitamins at Wal-Mart because it's a Safety Needs.

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  54. The level of hierarchy that makes the most sense to me is the social needs. This is because I understand what it means to have products that make you feel like part of a group. This is a big part of my life, such as having an ipod has made me closer to my friends and family, by sharing with them the new music I have put on it or the new apps i like to play.
    I recently just bought a new sweater and lipchap. Buying the sweater satisfies my social needs and my esteem needs. Wearing it helps to be closer to my friends that are into that kind of clothing. It also helps my self-esteem because it makes me feel good about myself when people give me comments on what I'm wearing.
    The lipchap satifies my physical needs and my esteem. It helps with the physical needs because it keeps my lips healthy. It helps with esteem because alot of my friends have ask me what kind I have/use and it feels good to hear that.

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  55. 2. recently i just bout a new cell phone which is under social needs, so i can keep in touch with my freinds and family. I also went out shoppin and bought a few shirts so which is under phisical needs, so i can keep warm and so i can go out in public.

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  56. 1. The level of Maslow's Hierarchy that I understand the best or makes the most sense to me is Social Needs, because people need to talk to their friends and family, be it through social networks or face to face. Also, people may need to have new clothes, a new phone, etc. to feel like they belong in a group.

    2. Recently I purchased a donut from Tim Horton's, and a movie ticket. A donut satisfies the Physical Needs, because people need to eat food, and donuts are food. A movie ticket satisfies Social Needs, because people need to be with their friends.

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  57. 1. I understand all of the levels in the hierarchy but the layer I understand the most is social needs. If we didn't have social networking then we won't be happy with our jobs/life.You have social needs because if we don't have a good social life then we will not have a successful business life.

    2. 2 purchases I recently made were McDonalds for lunch which is a physical need because it is somthing I need to not be hungry. My second purchase was groceries, my family purchased those as a physical need for me and my family to have our physical needs met.

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  58. 1. I understand the physical needs the best because you need food, oxygen, water and shelter to survive. The hardest ones to understand are the top two, esteem and self actualization because they are the hardest to phulfil, and i dont really get what they do to help you survive.

    2. The two last things that i have purchased are food from Mcdonald's for lunch, and shoes from West 49. The first thing i bought satisfied my physical needs, i was hungry and you can not survive without food for longer than 3 weeks. And the second thing i bought satisfied my esteem and social needs because i think i look good in them and people complemented me on my amazing sneaks.

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  59. 1.
    the one sectiomn of maslows hierarchy of needs is social becaus ei beleive it is very important to have friends and ways to connect with them (cell phones, facebook etc)without that you would be deprived of the feeling of having support from them.

    2.
    2 products i have recently perchased are water and a coat, i beleive these are both physical needs because without them you would die. For example, in this weather this time of the year, if you didnt have a coat you would freeze to death.

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  60. 1. I think that physical needs are the easiest to understand because they are the basics of survival. They're at the base of the pyramid and without them, the rest of the hierarchy falls apart. Plus, they're pretty straight forward to understand. Physical needs are essentiel for survival and everyday life (water, food, winter clothes).

    2. Recently, I bought concert tickets and mascara. The concert tickets satisfied my social needs because I gathered with a large group of people who share the same taste in music as I do, which provides a sense of belonging with others. I purchased the mascara to satisfy my esteem needs because wearing it makes me feel better about my appearance and helps me to feel confident. Mascara isn't a necessity, but it improves my self-esteem.

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  61. 1. I understand the third and fourth level which are social and esteem needs, of Maslow`s Hierarchy the best because I have and been part of lots of clubs and I love getting positive feedback from them, I love shopping and when people give me complitments on my outfits it makes me happy. I have a large group of friends, I`m known as the social bug. When you have a lot of friends, your confidence level is usually high. Many teenagers, including myself are addicted to facebook and texting which are major social needs and also a major esteem need. Friends and family communicate with you through networks and raise your self-esteem by commenting your pictures and such because if you aren`t that social, you probably won`t have much self-esteem. So I think social and esteem needs tie into together for me and are the most easiest to understand because they relate.

    2. I recently purchased pizza from Carlos and make up. Pizza relates to Maslow`s Hierarchy of needs because food is considered a physical need, I needed to eat something for lunch, so I bought ate pizza. Make up connects with esteem need, because it`s like a life booster. Most girls, including me, feel good when we wear make up. Our self-esteem rises.

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  62. i believe that social needs is the one i most understand because i use a social website every day and also play games with social chatboxs or like xbox live

    2.i have just recently bought carlos pizza and lunch which falls under physical needs but is not really the best nutritous product, it filled me tho

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  63. hi :)
    1.Physical needs makes most sense to me, because i believe that it is the most important need. This is the most basic and important need, because you need to satisfy your physical needs before you can satisfy any other needs on the heirachy. Physical needs include food, water, weather appropriote clothing, and breathing, which we need inorder to survive.

    2. I bought a sweater, which satisfied my physical needs, because it would keep me warm in the winter. Without warm clothing, we would easily get sick or become cold. I also bought hair conditioner a few days ago. This was a self esteem need, because washing my hair makes me feel better about myself, and increases my self esteem. Having clean hair makes me feel better about myself

    :D

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  64. 1. What i exactally think of my understandment of the maslows pyramid is that physical needs because we need that the most so we can survive on the planet, for secrity needs is what i understood about this is that in a certain situation that you feel that your safe but there is also that you know your safe Ex. Say that your friend had a paintball in his house but your other friend wanted to use knives to cut stakes for a project <(Food/Nutrition)> The more you would feel safe is the paintball gun because your not actually using it while your other friend wanted to use knives for a food project.

    2. The two lastest items i bought that are on the pyramid is Amercian Eagle Long Sleve and a Strawberry Smootie at Freshly Squeezed (Similar to Buster Juice) My Smootie would be on Physical Needs because it's food/drink and for the Amercian Eagle Shirt would also be Physical Needs because clothes you need to survive.

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  65. I think the level of Maslow’s Hierarchy that I understand the best and makes the most sense is the physical needs. Physical needs make sense to me because food and clothes are the basic necessities of life and we need these things to survive. As physical need is at the bottom level, we can see that physical needs are very important and if the foundation is not strong, we can't fulfill safety, social, esteem and self-actualization needs).
    Recently I have purchased a cell phone and pizza. Cell phone fall under social needs and pizza falls under physical needs. Cell phone falls under the social needs because cell phones help us communicate with friends and family. Also, cell phones help us being a part of a social network. Pizza falls under physical needs because physical needs involve the most basic human needs for survival and we need food to survive. Physical needs are very important and are at the bottom levels of the hierarchy.

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  66. i understand the safty need the best because i am clostrophobic even if it doesnt make a differents if im in a small room or a big room i feel safer in a bigger room.

    the first thing i bought was pizza because i was hungry and i needed food so it is a phisicle need.
    and the second thing i bought was a map pack for call of duty black ops and i think it relates to social need and esteem need. sociasl because there is online chat you can talk to friends or random people. esteem because when you get friends requestes from alot of people, it makes you feel good.

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  67. Afternoon class, just like the morning class you have made some excellent observations.

    OK afternoon class here is your extension question.

    Do your parents have a budget for household expenses; either weekly or monthly? If it is not so formal, how do they prioritize purchases for your home? Does it resemble what we have discussed regarding Maslow's Hierarchy of Needs?

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  68. my mom just has a job and with the money she gets she pays the rent and any money left over she spends it on groceries.......

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  69. Do your parents have a budget for household expenses; either weekly or monthly? If it is not so formal, how do they prioritize purchases for your home? Does it resemble what we have discussed regarding Maslow's Hierarchy of Needs?
    No my mom doesnt have a set budget but its roughly the same amount every 2weeks on the physical needs (such as grocery shopping, clothing etc.). then comes safety needs (like medicine and doctors appointments) which doesnt have a budget weekly but when we need a safety service(dentist) she has a her priorities set to pay for the service...over all my moms spending do follow the hierarchy of needs (mom if you read this... i wuv you:P)

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  70. My parents don't necessarily have a budget for household expenses, but they try not to spend lots of money on useless items. It sort of resembles what we have discussed regarding Maslow's Hierarchy of Needs, because they focus more of their attention on the important items that we need to survive, (Physical Needs)such as food or water, and then with the money left over they buy not-so important things (such as cell phones, which are a Social Need).

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  71. My parents make a budget so that we dont pay too much for something. Mostly my parents will buy grocery's,or clothes. This has to do with physical needs, social needs, and esteem needs. They will try to buy the things that are on sale, but if they arent they will still buy it but we will not save money on the purchases.

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  72. My parents usually stick to a budget on grociers and other essentials so that they can afford esteem and social products, such as traveling and sports. This fits Maslow's hierachy pretty close.

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  73. Needs is the one i understand the most because it something you need to live off of.

    the first thing i bought was pizza because i was hungry and i needed food so it is a phisicle need. the second thing i bought was shoes and that is esteem because it makes me look good

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  74. HIII,
    As far as I know my parents don't have a budget, we get whatever my mother says to get or whatever we want. We aren't really formal. Most our grocery does resemble to Maslow's Hierarchy of Needs, such as; apples, lettuce, other veggies and fruits... they would go under physical needs because we need them to survive,we need to eat healthy. Other foods like cupcakes, muffins, cookies and other junk food aren't really considered a physical need because you don't need that to survive, that's more like esteem need. You're more likely to eat that when you feel sad or your just craving it.

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  75. While reading the afternoon class's comments here are some of my thoughts;

    Brandon - could you clarify your statement about paint balling and how it relates to the hierarchy?

    Steve - Could you discuss 2 items that you purchased?

    Matt and Hayden - What other needs is being satisfied by going to McDonalds or any other restaurant for that matter?

    Savoy - My brother shares a similar shoe affliction. You only discussed one purchase could you add another?

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  76. My parents don't have a formal budget for household expenses, but they do prioritize any physical needs before the other levels of the hierarchy. The majority of their money goes towards food, hygiene, bills, etc. That makes sense because physical needs are required for everyday life. After our physical needs are satisfied and we have everything we need for the week, they move on to the safety, social, esteem, and self-actualization needs (video games, clothes, make-up, movies...).

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  77. My parents don't have a formal budget for my holdhold expenses. My parents usually think about what my family really need and buys it. My family trys not to over buy because a lot of the things that people buy go in the garabage, so when I am with my mom shopping I usually will tell her not to buy a lot because I hate spending her money, I usually save her money.
    What my parents usually buy is based on the Maslow's Hierarcy of needs, because the items are we buy are more of our physical need like food, clothes, water etc. Then they buy things that we need for saftey like blankets, medinic because my family gets sick a lot, and they also pays for the insurance etc. Then our social need like technology, travel, and cellphones etc. So basically the items that my family need are based on the levels of Maslow's Hierarchy of Needs.

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  78. Every Saturday both my parents go out and shop for our families physical needs. It does resemble what we have talked about in class, my family makes a certain day each week that they're going to go get the physical needs my family needs to have in order to stay healthy.

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  79. I think my parents have a budget for household expenses for weekly groceries and monthy for clothes and other necessities which fall under the physical needs category. Most of the things my parents buy at the grocery store are things that we need to replenish after a week or so. We don't go grocery shopping as much as we go clothes shopping because we use food once and we need to buy more of it. When we buy clothes we can use it over and over again.

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  80. every month my mom spends a certain amount of money on groceries.every week she goes to fortinos and gets our weekly foods and good. but during the week we get lots of milk. my family goes throuyght about 2 bags of milk a day so when we only got like 3 bags left she goes to shoppers and gets 9 more bags. So my family has a phisicle need for milk and it is still a need not a want because it is healthy.

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  81. Yes my parents do have a set budget monthly, their good at only spending money on things that we need for our home. My mom has to go grocery shopping alot because we have five family members and she runs her own business as a day care worker at our house, so she needs to buy food.
    This resembles maslow's hierarchy because we are limited to what we buy for food so we base our choices on healthy things. This shows how we are satisfying our physical needs and our self actualization because my mom is contributing to the community and helping people who need their children to go somewhere when they have to work.

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  82. Our wants and needs are being satisfied by eating at McDonalds because it is food that we don't need to buy, we could make it at home if we wanted. It is a need because we need food to survive and have more energy for the rest of the day.

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  83. Hi :),
    Yes, my parents do have a budget for weekly household expenses. My parents prioritize purchases by spending the most money on the food/clothes which are part of physical needs as compare to Esteem needs. This does resemble to the Maslow's Hierarchy of Needs because the way my parents like spending money also follows the order used in Maslow's Hierarchy: Physical Needs, Safety Needs, Social Needs, Esteem needs and self-Actualization.

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  84. yea my family has a budget and it is a weekly one. they follow maslows hierarchy of needs cuz they get the stuff we need the most like food so we can live

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  85. Yes, my parents have a budget on household expenses on monthly purchases/spending. Most money is spent on food items and clothing, such as vegetables, fruit, and milk, and weather appropriate clothing/garments, which are physical needs. Most of our budget is spent on physical needs before any other needs, because it is the most important need in order for survival for survival. This resembles Maslow’s hierarchy because physical needs are the most basic need, and it needs to be met before any other need can be satisfied (i.e. we need food and clothing before we can buy anything else)

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  86. Savoy - My brother shares a similar shoe affliction. You only discussed one purchase could you add another?
    - i recently purchased a mango hurricane beverage from booster juice which was delicious i might add! i bought it because it was lunch time and i was thirsty (it fulfilled my physical needs). I also affected my social needs because all my friends were buying them and it gave me a way to have something in common with them... and its also a great conversation starter "what ur fav flavour of booster juice?"

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  87. The level of Maslow's Hierarchy I understand the best is the physical needs. I understand this the best because in this section these are the things that you need the most in life to survive. Having food and water is an essential part of life and since it is a physical need it is the most important.

    The first item I bought was perogies from the cafeteria. These satisfied my physical needs when I was hungry at lunch. I also recently bought make up from shoppers drugmart. These fit in the category of Esteem Needs.

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  88. I understand physical needs from Maslow's hierarchy of needs the most because we all need food to survive, we all need clothing to help protect us from the different weather changes. this is our foundation and without this we woulldn't be able to fufil our safety,socail, easteem, and self actulization needs :P

    recently i purchased was my new basketball shoes. this would satisfy my physical needs because i have shoes to put on my feet while i play basketball. this is also part of social needs because my basketball shoes are sick and the girls on my rep teeam really like them.
    the second thing i bought was my garage sweaters. these would be part of social needs because garage is a big brand name with girls and we start convansations.

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  89. The section I understand the most is Physical Needs. Without this level we couldn't survive or be successful. Food and water are esentials in our lives, it is the foundation of Maslow's Hierarchy of Needs.

    2 items that I have recently bought include perogies from the caf. and nail polish from shoppers drugmart. The perogies satisfy my physical needs and the nail polish fits into Esteem Needs.

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  90. 1. I think that social needs is the most understanding level of Hierarchy, because social needs now takes a big part in teenagers life. Most teens have computers, cells phone, facebook, skype, ipod and many more. these thing are all stuff that goes under social need, which helps teen all communicate wiht each other.

    2. My recent purchases was a mic, wireless headphones, and shoes. I thing that shoes would fall under Physical,and esteem needs.Physical needs because u really need shoes to walk around in and to protect ur feet, also esteem needs because shoes make u feel nice about ur self and look nice

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  91. I think my parents have a weekly budget for household expenses. They buy groceries (essentials) that we need every week because we need to eat and drink. They only buy new clothes on occasion during the different seasons and when it is an absolute necessity because we've grown, styles have changed, etc. My parents then buy the wants of our family. Video games, movies, electronics, etc. Yes this resembles what we have discussed regarding Maslow's Hierarchy of Needs because the things my parents buy first are the things that we need to survive.

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  92. my parents go shopping whenever we need food. some times during the week. this is obvisouly a physical need because we need to eat food to survive. it could also be a safety need for my parents knowing that they provide and are able to put food on the table for us. :)

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  93. I think my parents have a weekly budget for our household. They buy products that my family really needs like food and water weekly, but don't buy clothes and my makeup every week because I don't NEED those every week. This regards to Maslow's Hierarchy of Needs because they are prioritizing what my family needs to survive and just extras.

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  94. 1. Personally i understood physical needs the best. Its the most stright forward of them all and simply states that without these things we would die. Other things such as alarms or fancy clothes may help us feel better but we dont necessarily need them.
    2. One of my more recent purchases was lunch. Again, this falls under physical needs because it was food. People cannot survive without eating something everyday. The other thing i bought recently was supplies for a project. I would say that these go under esteem needs. Making sure my project is done well and looks good will raise the chances of a higher mark. When someone gets good grades in school they tend to feel better about themselves.

    Extension question:
    In my house my both my parents have a weekly and monthly budget. The budgets are to ensure that we have the money to get everything we need or want. Food would be one of the things that is deffinetly in the weekly-monthly budget. Such as money for my dad and me to have lunch everyday, or so that there is food at home. But they also cover things such as gas and anything else we might want during the week that we dont need, like a chocolate bar.

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  95. Grogeries: Chocolate Milk, School Snacks, Cereal
    Household Budget: Monthly, $80,000
    Maslow's hierarchy of needs: Physiological

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  96. Social needs because I go there with your friends and you sit down with them and talk.

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